Honoring the best
in communications

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Eventiada IPRA Golden World Awards

In the year 2018 VII international communication projects contest Eventiada Awards 2018, regional partner of IPRA GWA, accepts works in the following categories:

  • Eventiada IPRA GWA
  • Corporate and public
  • Youth projects
  • Healthy lifestyle categories nominations
  • School students nominations

Eventiada IPRA GWA VII

Choose a category:

  1. Block judged by the IPRA GWA jury
  2. Corporate and public
  3. Youth
  4. Healthy lifestyle
  5. School students
  6. Diplomas

Entries to block that is judged by the IPRA GWA jury shall be prepared in English.

IPRA GWA jury decides on finalists in this special series of categories and defines the winners at the public defence of shortlisted projects in Moscow.

    Evaluation criteria of the block that is judged by the IPRA GWA jury:
  • In line with international standards;
  • Innovativeness of approach;
  • Quality of research, planning and execution;
  • Quality of outcomes and evaluation. 

Laureates of the block that is judged by the IPRA GWA jury will receive global scale recognition for the highest quality of their work.

In addition, all winners of the block that is judged by the IPRA GWA jury will have an opportunity to take part in IPRA GWA on special terms.

Best communications strategy


For crafting a special strategy that led to efficient results.


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an application

Most innovative campaign in approach and tools


For the best use of innovative approaches, tools and platforms in communications.


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an application

Best corporate social responsibility campaign


For excellence and leadership in corporate social responsibility.


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an application

Best international campaign covering one or more foreign markets


For the best project that crossed national borders and covered more than one country.


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an application
Corporate and public categories

Сorporate communications


The best project implemented by companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Digital and SMM project


The best Digital or SMM project implemented by companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Social project


The best social or CSR project implemented by companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Event of the year


The best special event crafted and implemented by companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Public project


The best project aimed at public good that involved partnership between government, society and private businesses. The entries are open to companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Integrated project


The best mix of various marketing tools that provided efficient results. The entries are open for companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Marketing communications


The best project in the area of marketing communications (brand management, advertising, PR and event) implemented by companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Best volunteer project


Best volunteer project. The entries are open for companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

Best cultural project


Best cultural project.  The entries are open for companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application

The best project in the field of sports communications


The best project in the field of sports communications. The entries are open for companies, agencies, city or town authorities, professional associations or specialized institutions.


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an application
Categories for students (a single student or a student group)

Social project


The best social project or public initiative in communications (advertising, PR and event)  crafted and implemented by youth (single student or student team).


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an application

Creative campaign of the year


The best creative project in communications (advertising, PR and event) crafted and implemented by youth (single student or student team).


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an application

PR campaign


The best promotion or PR campaign developed and implemented by youth (single student or student team).


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an application

Event of the year


The best event crafted and implemented by youth (single student or student team).


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an application

Social media campaign


The best SMM or Digital project crafted and implemented by youth (single student or student team).


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an application

Student of the year


Awarded to a student who led a series of bright and successful communications projects, campaigns and events in during his years of study.


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an application
Healthy lifestyle categories are supported by the Ministry of Healthcare of the Russian Federation:

Healthy lifestyle promotion


The best project aimed at promoting healthy lifestyle crafted and implemented by organizations, student/student team or profile institutions.


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an application

Best healthy lifestyle project


The best project aimed at formation of healthy lifestyle culture across various groups of people, local communities and employees as well as youth groups both on regional, federal and international levels.
The entries are open to organizations, youth (student/student team) or profile institutions.


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an application

Healthy lifestyle SMM/digital project


Best SMM/digital project, implemented by organizations, youth (student/student team) or profile institutions.


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an application

Journalist of the Year – for contribution to healthy lifestyle


Awarded to a journalist that made a significant impact to healthy lifestyle promotion through successful and long-term coverage of related issues.


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an application
School students categories

Social and digital media project


The best project in social media, blogs, forums and other digital media developed and implemented by school and college students (single student or student team).


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an application

Best event


The best event developed and implemented by school and college students (single student or student team).


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an application

Advertising project


The best advertising campaign developed and implemented by school and college students (single student or student team).


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an application
Diplomas

Teacher of the year


Awarded to a lecturer whose students showed the best performance in the contest.


Media of the year


Students' choice – the best Russian printed or online media (magazine, newspaper, blog or social media). The winner is defined by the student jury.


Faculty of the year


Awarded to the faculty which students showed the best performance in the contest.


Celebrity of the year


Students' choice – awarded to the brightest celebrity that plays the role of the leader of young generation and takes part in a wide scope of social projects with respect to ethical and professional principles.


Jury of the "Block judged by the IPRA GWA jury" category

Bart de Vries

President of the International Public Relations Association (IPRA)

Svetlana Stavreva

Head of External Relations, Global Technology Services, IBM Europe

Dr. Anne-Gret Iturriaga Abarzua

Head of communications, INEOS in Cologne, Germany

Building industry
future agenda

The information about Leadership Dialogue Forum will be updated soon.

See the schedule

Leadership Dialogue Forum

Leadership Dialogue Forum — the largest event in Russia and Eastern Europe devoted to leadership in communications. This high-profile event serves as a platform for sharing experiences, insights, best practices, forming bridges between leaders of generations in communications sector as well as building industry future agenda.

    The Forum includes:
  • Leadership Dialogue Conference
  • Eventiada Awards, IPRA GWA Regional Partner in Russia and CIS
  • Future Outlook Research
  • City marathon in support of healthy lifestyle

Board of Trustees

Elena Fadeeva

Elena Fadeeva, Founder and General director of FleishmanHillard Vanguard, Head of the Working Group on Communications at the Russian Union of Industrialists and Entrepreneurs (RSPP) Expert Council

Vladimir Mironov

Dean of the Faculty of Philosophy at Lomonosov Moscow State University

Pavol Dobrotsky

General Director of Boehringer Ingelheim

Natalya Pochinok

Rector of the Russian State Social University

Vadim Kovalev

First Deputy Executive Director at the Managers Association

Dmitry Gruzdev

Deputy Editor in Chief at Rossiya Segodnya news agency

Bart de Vries

President of the International Public Relations Association (IPRA)

Alexey Safronov

President of the Leadership Dialogue Forum

Leadership Dialogue Conference

Leadership Dialogue Conference – a meeting point for media and communications experts to share experiences and their vision of leadership as well as building industry future agenda.

This year, the first two days of the conference will be dedicated to public defenсe of Eventiada Awards 2018 finalists represented by youth, school and college students, companies, state organizations and public institutions of the respective region.

Both second and third conference days will include plenary discussions and roundtables aimed at outlining influential trends and disruptive factors transforming media, communications and leadership.

The Conference will be concluded with Eventiada Awards, IPRA GWA Regional Partner in Russia and CIS, Gala ceremony to celebrate best communication projects in 25 categories.

Register for the conference

Conference speakers

Paul Holmes

Founder and chair of The Holmes Group

Vadim Kovalev

First Deputy Executive Director, Russian Managers Association

Bart de Vries

President of the International Public Relations Association (IPRA)

Natalya Pochinok

Rector of the Russian State Social University (RSSU)

Alexander Tsypkin

Expert in Strategic PR, Writer

Alexander Vikhrov

Executive director of public relations of the financial corporation "Uralsib"

Aksinya Nesterova

Head of press service, Fund for new education development forms

Vladimir Rusanov

Head of PR, Dixy Group

Yulia Ganina

Head of Corporate Communications and Charity, MegaFon

Alexey Safronov

President of Leadership Dialogue Forum

Vitaliy Rasnitsyn

President of RAPR

Sergey Zverev

President of ICCO, President of CROS

Sergey Trofimenko

Senior Partner and CEO, Point Passat

Anna Kostikova

Candidate of Philosophy, scientific director of the Department of Public Relations of the Faculty of Philosophy of Moscow State University

Konstantin Tyurkin

Head of the press service, PJSC Rosseti

Daria Topilskaya

Director of the Department of Communications and Information Policy, LokoTech

Aleksey Smertin

Former player of FC Chelsea and captain of Russian national team, ambassador of FIFA World Cup 2018

Vladimir Torin

Director of public relations and communications department, Eurochem, author of the Russian bestseller Amalgama

Nikita Kolobanov

Graduate of MSIC MCAA on the specialty of Advertising and Public Relations, youtube-producer

Sergey Skripnikov

Deputy Director for Communications of IIDF

Anton Nazarov

Chief Press Officer – Head of Department, Inter RAO, member of the board of directors of PJSC "Mosenergosbyt"

Igor Didenko

Deputy Chairman of the Board of Directors of the Publishing House "Arguments of the Week", Member of the International Union of Economists

Dr. Anne-Gret Iturriaga Abarzua

Head of communications, INEOS in Cologne, Germany

Svetlana Stavreva

Head of External Relations, Global Technology Services, IBM Europe

Ilya Politkovskiy

External communications Director YUM! Brands Russia

Organizers

Partners

All partners and organizers

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